Tien Du Light Completes Brand Identity System for MSB Bank - Tan Dinh Branch

1. Project Overview: MSB Tan Dinh

The MSB Tan Dinh branch is a key transaction point with significant investment in visual identity and space. Given the high standards for brand recognition, the signage and decorative elements were required to be synchronized, modern, and strictly compliant with the bank's brand guidelines.

Tien Du Light was chosen as the turnkey contractor for both outdoor and indoor advertising categories. With extensive experience in implementing large-scale projects for the banking sector, we quickly provided optimal technical and cost-effective solutions. The entire project was completed on schedule, ensuring stable operation and receiving high praise from the client.

2. Outdoor 3M Signage

3M signage is one of the most critical components of the project, designed to attract attention from a distance and enhance brand visibility. At MSB Tan Dinh, Tien Du Light utilized premium 3M film and fabric with outstanding advantages:

• Superior Light Transmittance: Displays sharp, vibrant images both day and night.

• Weather Resistance: Highly durable against sunlight, rain, and UV rays.

• Easy Maintenance: Simple to maintain or replace when necessary.

The signage frames were sturdily fabricated to ensure long-term safety. Additionally, a strategically placed LED system ensures the promotional content remains prominent at night.

MSB Bank outdoor sign

3. High-Level Rooftop Lettering

Another vital highlight of the project is the high-level 3D channel letters—a key factor in establishing brand presence from a distance. The lettering was constructed using:

• Body: Powder-coated galvanized steel for maximum rigidity and durability.

• Face: High-quality opal mica (acrylic) for even light diffusion.

• Surface: Laminated with 3M decal to ensure accurate brand colors.

• Internal Lighting: High-intensity LED system for clear nocturnal visibility.

Raised lettering on the roof of MSB bank

4. Indoor Advertising Categories

In addition to the outdoor system, Tien Du Light implemented a synchronized range of indoor advertising items to create a modern and professional transaction space.

• Backdrop: Designed with integrated LEDs to highlight the brand logo at the reception area.

The indoor backdrop area

The bank's logo is a distinctive identifier

MSB Bank Interest Rate Chart

• Promotional Posters: Printed with high-quality resolution and sharp colors to clearly communicate products and services. These are arranged scientifically for easy customer access.

Advertising poster

• Departmental Signage: A synchronized and clear system of room signs helps customers navigate the branch effortlessly. The materials used ensure long-lasting aesthetics.

• One-Way Vision (Perforated) Decals: Used on glass surfaces to display advertising content while maintaining an unobstructed view from the inside—an ideal solution for airy office spaces.

Office window decals

5. Professional Execution Process at Tien Du Light

To ensure the highest quality, Tien Du Light follows a professional, closed-loop execution process:

1. Site survey and consultation for optimal solutions.

2. Detailed technical drawings based on brand identity.

3. In-house manufacturing using modern machinery.

4. Technical installation with a focus on safety.

5. Inspection, testing, and handover on schedule.

6. Tien Du Light – A Prestigious Bank Signage Contractor

With over 15 years of experience in the advertising industry, Tien Du Light is proud to be a trusted partner for numerous major banks and enterprises nationwide.

Our Commitment:

• High-quality products meeting strict technical standards.

• Rapid execution and on-time delivery.

• Competitive pricing and cost optimization.

• Long-term warranty and dedicated technical support.

Investing in a synchronized signage system not only elevates brand image but also fosters customer trust. The completion of the MSB Tan Dinh project has brought a modern, professional, and standout appearance to this transaction point.

If your business requires professional signage, billboards, or brand identity systems, contact Tien Du Light today for the best solutions.